5 εκατομμύρια Mazda3

12 χρόνια και 10 μήνες χρειάστηκαν ώστε η Mazda να κατασκευάσει 5.000.000 Mazda3. Το συμπαγές μοντέλο της Ιαπωνικής φίρμας ξεκίνησε να κατασκευάζεται τον Ιούνιο του 2003, και σήμερα, το Mazda3 τρίτης γενιάς, κατασκευάζεται σε έξι χώρες.

Η τωρινή γενιά παρουσιάστηκε το 2013, προσφέρεται σε πεντάθυρο hatchback και τετράθυρο sedan, ιυοθυετεί την σχεδιαστική γλώσσα Kodo-Soul of Motion και κίνηση παίρνει από μια γκάμα Euro

6 1.500 και 2.000 κ.εκ SKYACTIV-G κινητήρων βενζίνης και 1.500 και 2.200 κ.εκ SKYACTIV-D turbodiesel κινητήρων. Το μοντέλο μέχρι σήμερα έχει πάρει περισσότερα από 170 βραβεία.

Δελτίο Τύπου

Mazda3 Global Production Reaches Five Million Units

– Twelve years and ten months since production of the model started in June 2003 –

HIROSHIMA, Japan—Mazda Motor Corporation has announced that the total production volume of the Mazda3 (known as Mazda Axela in Japan) reached five million units at the end of April 2016. It is the second Mazda to reach five million units of production, following the Mazda Familia.* The Mazda3 sets a new record for Mazda by achieving the milestone figure in only twelve years and ten months since production of the model commenced in June 2003.

The Mazda3 is a core model for Mazda, accounting for approximately one third of the company’s annual sales volume. It is manufactured at the Hofu Plant in Japan, Changan Mazda Automobile Co., Ltd., in China, AutoAlliance (Thailand) and Mazda de Mexico Vehicle Operation in Mexico. It is also assembled in Malaysia and Vietnam.

Since the first generation, Mazda has consistently worked to exceed expectations with the Mazda3, refining its dynamic design and responsive and enjoyable driving performance. Currently in its third generation, the Mazda3 was fully redesigned in 2013, adopting SKYACTIV TECHNOLOGY and KODO-Soul of Motion design to join Mazda’s new-generation lineup. Critically acclaimed around the globe, the model won Canadian Car of the Year’s Best New Small Car in 2013 and the international Red Dot Design Award in 2014. It was named a Top 3 Finalist for World Car of the Year and World Design Car of the Year in 2014.

Moving forward, Mazda will continue to develop products which offer all customers driving pleasure and outstanding environmental and safety performance. The company aims to enrich people’s lives and become a brand connected to its customers by a special bond.

* Does not include Familia vans and trucks.

Mazda 3 production surpasses 5 million units

Total Mazda 3 production reached 5 million units at the end of April, achieving the milestone 12 years and 10 months after the company began manufacturing the first generation of the compact in mid-2003. It’s only the second Mazda to reach the figure after the Mazda Familia, which was built from 1963 to 2003 and is best known in Europe as the Mazda 323.

Around 700,000 Mazda 3s have found a home in Europe since. The cumulative top seller in Mazda’s current line-up accounted for roughly one-third of global sales during the 2014-15 fiscal year. It is currently manufactured at the Hofu Plant in Japan, Changan Mazda Automobile Co., Ltd. in China, AutoAlliance (Thailand), and Mazda de Mexico Vehicle Operation. The Mazda 3 is also assembled in Malaysia and Vietnam.

Since the first generation, Mazda has continually worked to exceed expectations with the critically acclaimed Mazda 3, refining its dynamic design and responsiveness to enhance driving enjoyment as well as ownership costs. The current generation, launched in 2013 as a five-door hatchback and four-door sedan, was redesigned from the ground up with an award-winning KODO — Soul of Motion exterior. It also features the full range of SKYACTIV Technology, including a lightweight yet rigid platform and body, and carries a five-star Euro NCAP crash safety rating. The engine line-up in Europe includes 1.5- and 2.0 litre SKYACTIV-G petrol engines as well as 1.5- and 2.2 litre SKYACTIV-D turbodiesels – all Euro-6 compliant – mated to efficient six-speed automatic or manual transmissions. The upshot is an exceptional blend of outstanding performance and superb fuel economy.

The combination of its capabilities and looks have secured the Mazda 3 some 170 awards including first place in the lower mid-range category of the J.D. Power 2015 Vehicle Dependability Study in Germany, winner of the Family Car category at the 2014 Scottish Car of the Year awards, and the Canadian Automotive Jury’s 2014 Best of the Best prize. It was also one of three finalists for 2014 World Car of the Year and World Design Car of the Year, and a finalist for European Car of the Year in 2014.