Ο οίκος Dior παρουσίασε τη νέα συλλογή υψηλής ραπτικής του με μια ονειρική ταινία εμπνευσμένη από την ελληνική μυθολογία

Ο οίκος Dior παρουσίασε τη νέα haute couture συλλογή του για την σεζόν φθινόπωρο/χειμώνας 2020-2021 αποκλειστικά μέσω διαδικτύου με την προβολή μία ταινίας που έμοιαζε με όνειρο με τίτλο «Le Mythe Dior» υπό την σκηνοθεσία του Matteo Garrone.

Το Le Myth Dior είναι μία ταινία μικρού μήκους που παρουσιάζει ένα κουκλόσπιτο με couture δημιουργίες-μινιατούρες, το οποίο

ταξιδεύει μέσα στο δάσος και έτσι το ανακαλύπτουν οι νεράιδες. Τότε, οι haute couture δημιουργίες γίνονται real size φορέματα. Αυτή η ταινία που μοιάζει με όνειρο έχει πηγή έμπνευσης το Théâtre de la Mode, μία έκθεση με mannequins που ξεκίνησε το 1945 στον Β’ παγκόσμιο πόλεμο και είχε ως στόχο την προώθηση της γαλλικής ραπτικής και μόδας σε όλο τον κόσμο.

Η Maria Grazia Chiuri, creative director του γαλλικού οίκου και η ομάδα της δημιούργησαν τριάντα επτά mannequins 40 εκατοστών που φορούν τις haute couture δημιουργίες, μία διαδικασία που απαιτούσε τεράστια προσοχή στην λεπτομέρεια.

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Listen as our petites mains speak about the mesmerizing world evoked by the Autumn-Winter 2020-2021 Haute Couture collection. Showcasing the excellence and extraordinary ingenuity of #DiorSavoirFaire, @MariaGraziaChiuri captures the magic of couture with exquisite miniature creations set to be unveiled in an exclusive film directed by @MatteoGarroneOfficial on July 6 at 2:30pm CET. #DiorCouture

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Delving deep into the world of enchantment the image of couture conjures up, the House is pleased to unveil the Autumn-Winter 2020-2021 Haute Couture collection by @MariaGraziaChiuri in the form of an exclusive film directed by @MatteoGarroneOfficial. Featuring a cast of fantastical characters, the miniature marvels are brought to life as dream-inducing creations. Click the link in bio to discover the film in its entirety. #DiorCouture

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Seeking an innovative way to present the Autumn-Winter 2020-2021 Haute Couture collection, @MariaGraziaChiuri conceived 'Le Mythe Dior', a film directed by @MatteoGarroneOfficial, that could express the emotion of the Dior dream, and the inspiration behind the collection itself. Here, she discusses how her ideas crystallized during lockdown, the importance of savoir-faire, and the influence of female Surrealist artists and the Théâtre de la Mode.

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Behind the facade of 30 Avenue Montaigne, the beating heart of the house of Dior can be found in its fabled ateliers. For the Autumn-Winter 2020-2021 Haute Couture, @MariaGraziaChiuri recaptured that sense of wonder with miniature dresses contained in a traveling trunk bearing the emblematic Paris facade. Specially handcrafted in Italy, the trunk, which appeared in the enigmatic film directed by @MatteoGarroneOfficial that presented the collection, recalls the Théâtre de la Mode touring exhibition that captivated all who saw it in Europe and the US in the mid-1940s. #DiorCouture © @AdrienDirand

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'Le Mythe Dior', a film directed by @MatteoGarroneOfficial – twice the recipient of the Grand Prix at the Festival de Cannes, for 'Gomorrah' and 'Reality' – showcases the Autumn-Winter 2020-2021 Haute Couture collection by @MariaGraziaChiuri. Captivated by storytelling in all its forms, whether revisiting 'Pinocchio' or the dark fantasy of 'Tale of Tales', his embrace of fable and beauty perfectly conveys the fantasy that permeates the craft of couture. #DiorCouture

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Fluid, languid, possessing a timeless sense of femininity, this selection of miniature dresses from the Autumn-Winter 2020-2021 Haute Couture collection by @MariaGraziaChiuri represents resolutely contemporary interpretations of classical drapery. Photographed by regular House collaborator @BrigitteNiedermairStudio, the soft hand-pleating of peplos dresses meets braiding, beading and subtle inserts of contrasting color, while velvet spills sensually over the body in a Surrealist take on the toga. #DiorCouture

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The emblematic 'Bar' suit, from Monsieur Dior's revolutionary debut collection of 1947, receives an Autumn-Winter 2020-2021 Haute Couture reinterpretation by @MariaGraziaChiuri in alabaster crêpe. As captured by photographer @BrigitteNiedermairStudio, the endlessly reinvented jacket has been reinvented once more, sensually draped around the torso, rising to a narrow neck and flaring from the softly gathered waist into a natural peplum. #DiorCouture

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The eternal elegance of a ball gown from the Autumn-Winter 2020-2021 Haute Couture collection by @MariaGraziaChiuri is captured by photographer and regular House collaborator @BrigitteNiedermairStudio. In a puff of greige silk gauze, and even in its miniature iteration here, its delicately fringed edges heighten the evanescent effect of fragile femininity that wafts through the collection. #DiorCouture

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Female Surrealist artists were a key source of inspiration for the Autumn-Winter 2020-2021 Haute Couture collection by @MariaGraziaChiuri, as captured by photographer @BrigitteNiedermairStudio. A tarot motif by Leonora Carrington was reinterpreted as a hand-painted checkerboard shimmering with gold thread, while another tarot by Jacqueline Lamba – 'Baudelaire Génie d'Amour', © Adagp, Paris 2020 – translated as a striking leather-inset and embroidered cashmere coat. #DiorCouture

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Captured in a suitably Surrealist reimagining of the staircase at 30 Avenue Montaigne by @BrigitteNiedermairStudio, two miniature evening looks from the Autumn-Winter 2020-2021 Haute Couture by @MariaGraziaChiuri highlight the remarkable work of the atelier flou where combinations of dramatically architectural volumes and elaborate embellishments, such as specially created tinted guipure lace, are rendered light as air. #DiorCouture

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With the Autumn-Winter 2020-2021 Haute Couture collection, @MariaGraziaChiuri explored a broad range of interpretations of femininity, and two contrasting versions are captured here in images by @BrigitteNiedermairStudio. A quote about repressed expression by Belgian Surrealist poet Marcel Mariën – 'Le Tableau Blanc', 1953, © Adagp, Paris 2020 – is embroidered in bias rouleaux across a tulle dress, while the spirit of artist Dorothea Tanning erupts as a flamboyant fluttering of pleats in a show-stopping shantung coat. #DiorCouture.

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