Η ζωή ενός ροκ σταρ: Κι όμως, ο Iggy Pop είναι στη νέα καμπάνια του Gucci

O Iggy Pop, ο A $ AP Rocky και ο Tyler, The Creator συναντήθηκαν για την καινούργια Tailoring Campaign του οίκου Gucci σε βίντεο το οποίο γυρίστηκε στο Λος Άντζελες τον περασμένο Φεβρουάριο. Ο φωτογράφος και διευθυντής Harmony Korine τους φαντάστηκε ως «συγκάτοικους» και αιχμαλώτισε με τον φακό του τους μουσικούς – συν δύο φτερωτούς φίλους,

έναν μπλε παπαγάλο Hyacinth macaw και τον Biggy Pop, τον παπαγάλο του Iggy – σε διάφορα δωμάτια ενός μοντερνιστικού αρχιτεκτονικού ύφους καλιφορνέζικου σπιτιού.

«Μαζί, η τριάδα διασκεδάζει κι ενώ ο καθένας τους είναι αναμφισβήτητα μια ξεχωριστή, ισχυρή προσωπικότητα, η αγάπη στην άνεση που έχουν όλοι τους, δημιουργεί κοινή βάση» λένε από τον ιταλικό οίκο μόδας, σε ανακοίνωση που δημοσιοποιήθηκε για την καμπάνια αυτής της μάλλον αταίριαστης ομάδας. Στο συνοδευτικό ταινιάκι, παρακολουθούμε τους Iggy Pop, A $ AP Rocky και Tyler, The Creator σε όλο το σπίτι, με υπόκρουση του «Supernature» του Cerrone, να χορεύουν, να τρώνε και να κάνουν παρέα φορώντας μια σειρά τυπικά εκλεκτικίστικων κρεασιόν του Gucci: χοντρά λεοπάρ κοστούμια, πλεκτά με το μονόγραμμα, γυαλιά ηλίου στο ύφος της δεκαετίας του 1970 και πολύχρωμα αξεσουάρ.

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Rock stars at home, captured by #HarmonyKorine in February for the new #GucciTailoring campaign with @asaprocky, @feliciathegoat Tyler, The Creator and @iggypopofficial wearing sartorial looks by @alessandro_michele who creatively directed the campaign together with art direction by @christophersimmonds. #AlessandroMichele Discover the collection through link in bio.

A post shared by Gucci Official (@gucci) on Sep 29, 2020 at 3:35am PDT

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“A certain type of fun is also portrayed and the idea of how one’s obsession with appearances can create a kind of common ground that can become a sort of brotherhood. It was beautiful to see these three men together, seemingly different but very similar,” @alessandro_michele on the new #GucciTailoring campaign directed by #HarmonyKorine in February. Three artists with distinctive style are in a West Coast home with their pets,@asaprocky, @feliciathegoat Tyler,The Creator, and @iggypopofficial, with his parrot Biggy Pop and a blue hyacinth macaw, at the kitchen table with a pot of spaghetti, at the lounge in the afternoon sunlight. #AlessandroMichele Discover the collection through link in bio. Music: ‘Supernature’ Performed by Cerrone Written By: Marc Cerrone, Lili Marlene Premilovich, Alain Wisniak Published By: Kobalt Songs Music Publishing, Because Editions /Concord Music Publishing Courtesy of Malligator Préférence under license from Because Music

A post shared by Gucci Official (@gucci) on Sep 29, 2020 at 9:12am PDT

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Designed by @alessandro_michele, the #GucciTailoring collection features tailored pieces with distinct House patterns, knits and colourful accessories. The looks are captured in a series of imagery with @asaprocky, @feliciathegoat Tyler, The Creator and @iggypopofficial. #AlessandroMichele Discover the collection through link in bio.

A post shared by Gucci Official (@gucci) on Sep 29, 2020 at 1:00pm PDT

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Men in suits in the lounge of a West Coast home, presenting @asaprocky, @feliciathegoat Tyler, The Creator and @iggypopofficial in the new #GucciTailoring campaign. Wearing tailoring designed by @alessandro_michele. #AlessandroMichele Discover the collection through link in bio.

A post shared by Gucci Official (@gucci) on Sep 30, 2020 at 5:00am PDT

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“With these campaigns, I am working on different ways of being elegant, and these three men embody this idea perfectly. I like to tell the story of elegance in completely arbitrary and unexpected ways. Perhaps elegance is something in the air that sometimes you are not even ready for. Male elegance can be unpredictable and strange,” @alessandro_michele on the new #GucciTailoring campaign, with @asaprocky, @feliciathegoat Tyler, The Creator and @iggypopofficial wearing pieces he designed including double-breasted suits, and fabrics featuring jacquard House logos. #AlessandroMichele Discover the collection through link in bio.

A post shared by Gucci Official (@gucci) on Sep 30, 2020 at 9:00am PDT

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Revealing their characters in a shoot for #GucciTailoring in a West Coast home, @asaprocky, @feliciathegoat Tyler, The Creator and @iggypopofficial wear looks from the collection designed by @alessandro_michele and accessories, including the #GucciHorsebit1955. #AlessandroMichele Discover the collection through link in bio.

A post shared by Gucci Official (@gucci) on Sep 30, 2020 at 1:00pm PDT

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For the new #GucciTailoring campaign, artists with distinctive style—including @feliciathegoat Tyler, The Creator—are in a Californian home captured in special portraits. Discover more through link in bio. #AlessandroMichele @alessandro_michele

A post shared by Gucci Official (@gucci) on Oct 1, 2020 at 5:00am PDT

https://www.instagram.com/p/CFzo0s3iRAs/

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@asaprocky captured in a portrait by #HarmonyKorine in February for the new #GucciTailoring campaign wearing a look by @alessandro_michele featuring a GG rhombus jacquard belted coat over a striped cotton shirt and wool formal vest and jacket. Discover more through link in bio. #AlessandroMichele

A post shared by Gucci Official (@gucci) on Oct 1, 2020 at 11:31pm PDT

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