Porsche 911 GUM Red Square Edition
Όσοι δεν έχετε επισκεφτεί ποτέ την Μόσχα δεν θα ξέρετε το πολυκατάστημα GUM, ένα από τα εμβληματικότερα κτίρια της Μόσχας το οποίο βρίσκεται στη Κόκκινη Πλατεία. Το κτίριο ολοκληρώθηκε το 1893 και η Porsche, θέλοντας να γιορτάσει τα 120στα γενέθλιά του, ανακοίνωσε την 911 GUM Red Square Edition.
Αποκλειστικά διαθέσιμη στη Ρωσική αγορά, η Porsche 911 GUM
Το εσωτερικό διαθέτει ξύλινες επενδύσεις από μαόνι, luxor μπεζ δερμάτινα καθίσματα, ανοξείδωτα φωτιζόμενα μαρσπιέ με το λογότυπο “GUM Red Square”, ενώ υπάρχει και ένα μπρελόκ στο χρώμα του αυτοκινήτου.
[Πηγή: Porsche]
Δελτίο ΤύπουPorsche Russland company is celebrating the 50th anniversary of the special version of the 911 model Porsche 911 “GUM Red Square Edition”
Two anniversaries in one year
Moscow, Russia. July 3, 2013. To celebrate the 50th anniversary of the legendary Porsche 911 and the 120-year anniversary of the country’s Central Department Store – Department Store on Red Square, the company “Porsche Russland” offers a special version of the Porsche 911 «GUM Red Square Edition». This event, Porsche said in Russian fruitful collaboration, begun in 2012, and congratulates the oldest shopping center, on the right is one of the symbols of the Russian capital. Timur Guguberidze, Managing Director of TD “GUM”, speaking at a press conference, said: “We are very pleased that Porsche has joined the celebration of the 120th anniversary of the Main Department Store. So well matched that Porsche this year, too round date – the 50th anniversary of the legendary Porsche 911. The two deserve each other’s birthday became an occasion to create a special version of the Porsche 911 «GUM Red Square Edition». For many years, the 911 is the hallmark of the brand Porsche, as well as the GUM is the guardian of tradition and symbol of Moscow. ”
The special model created based on the Porsche 911 Carrera 4S Coupe, will have a range of exclusive options that distinguish it from all the other models. The exclusive body color – Pascha Red – the same as the corporate color of the logo GUM. Advanced interior package the vehicle skin pale beige Luxor Beige with mahogany trim elements Mahogany perfectly with the body color. Another feature of the special model will sills in stainless steel with a personal inscription and backlit «GUM Red Square». The ignition key will also be painted in body color. Package Sport Chrono, Sport Exhaust tailpipes and 20-inch Carrera Classic wheels emphasize the sporty personality of the model. A special version is available for order for everyone at any authorized dealer Porsche. A similar proposal also applies to model Porsche Panamera.
At a press conference at the GUM dedicated to these events General Director of “Porsche Russland” Dr. Thomas Shtertsel said: «Porsche 911 Carrera every year is gaining its popularity among Russian customers, which confirms its annual sales growth. I firmly believe that such a huge success is the result of a combination of uncompromising design and engine power, flawless German quality and impressive driving performance, we are so proud. I am very pleased that the company “Porsche Russland” honored to be a partner of the famous shopping center of the capital. I am convinced that the company Porsche and GUM has a lot in common: a long history, the highest level of service and the invaluable experience of working with new and repeat customers. ”
For five decades, the 911 is the “heart” of the brand Porsche. In the world there are not many cars with such a rich tradition and a constant succession. Since its first appearance at the International Motor Show in Frankfurt am Main (IAA) in September 1963, he delights car enthusiasts around the world and is now regarded as a standard sports cars. Equally important is the 911th and for all other model series Porsche – a Porsche, starting and ending with the Cayenne Panamera, is in its segment of the sportiest car and embodies the philosophy part of the 911.
Creation of the company “Porsche Russland” in August 2003 marked the beginning of this success story – with 281 cars sold in the 2003-2004 fiscal year to 3,613 cars in 2012. From November 2004 to the present (June 2013) dealer network “Porsche Russland” went up from 2 to 21 and 2 dealership service centers. In 2013 plans to further increase the official Porsche dealer network to 23 dealerships.
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